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dashboard

A clearer and more personalized management of activity

Project overview

Project overview

With Eugène, Product Manager, we designed a dashboard for sales teams, offering a clear and concise overview of their activity.

This dashboard allows each salesperson to track their tasks, goals, contacts, and associated lots at a glance, with customization options according to needs (view by day/week/month, or by program).

The goal was to centralize all the information on a single page, while maintaining enough flexibility to allow for future development.

Company

Role

Product Designer

Date

March 2024 (1 month)

Tools

Figma - Notion

Problem statement

Problem statement

❌ Salespeople lacked a centralized and visual space to manage their daily activity.

Goal

Goal

🎯 Design a unique, customizable dashboard that centralizes all key information for sales reps: tasks, contacts and lots tracking, goals to be achieved.

🎯 Lay the foundation for a scalable tool, integrating gamification elements in the future to motivate teams around manager-defined objectives (number of calls, meetings, etc.).

Solution

Solution

👉 A clear and customizable interface based on each salesperson’s preferences (by day/week/month or program).

👉 Quick visualization of task, contact, and lot tracking, with progress indicators.

👉 Integration of Unlatch’s design system to ensure visual consistency and support future updates.

👉 Foundation of a gamification system based on manager-defined goals to energize teams.

empathize

empathize

Card Sorting Workshop

Interviews with sales reps to identify the most important elements to display and understand their real daily needs.

We conducted a card sorting phase.

The goal was to identify and prioritize the essential information to display in the interface to optimize readability and decision-making.

"What I need is a clear and quick view of my priorities: knowing which contacts to follow up with and not having to juggle between multiple pages to track my activity."

-Raphaël

"What I need is a clear and quick view of my priorities: knowing which contacts to follow up with and not having to juggle between multiple pages to track my activity."

-Raphaël

"What I need is a clear and quick view of my priorities: knowing which contacts to follow up with and not having to juggle between multiple pages to track my activity."

-Raphaël

Ideate

Ideate

Zoning v1

Zoning v1

"For me, the most important thing is to have a clear and simple overview of all my tasks, so I don’t forget anything and can move forward efficiently each day."

-Marine

"For me, the most important thing is to have a clear and simple overview of all my tasks, so I don’t forget anything and can move forward efficiently each day."

-Marine

"For me, the most important thing is to have a clear and simple overview of all my tasks, so I don’t forget anything and can move forward efficiently each day."

-Marine

Design

Design

Designing the mockups

Dashboard

Opening a filter

Want to get in touch ?

It would be a pleasure to connect with you.

Contact me

Want to get in touch ?

It would be a pleasure to connect with you.

Contact me

Want to get in touch ?

It would be a pleasure to connect with you.

Contact me

© Copyright Axelle Bally, 2025

All rights reserved.

© Copyright Axelle Bally, 2025

All rights reserved.

© Copyright Axelle Bally, 2025

All rights reserved.